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面对新媒体冲击和互联网新技术革命的到来,传媒业界大呼狼来了,更多中小媒体甚至惊慌失措,不知如何是好。一时间,传统平面媒体如临大敌,惊呼传统报业走向死亡的大有人在。连个别平面媒体的休刊或转型,都被解读为“死亡样板”。几乎全国上下,传统媒体转型的呼声一浪高过一浪,转型的动作一个接一个。面对新媒体的冲击,有人甚至发出这样的感叹:“不转型会死,转型死得更快!”
In the face of the impact of new media and the advent of a new technological revolution in the Internet, the media industry has come a long way. More and more small and medium-sized media even panicked. I do not know what to do. For a time, the traditional print media adversity, exclaimed the traditional newspaper to a large number of people in death. Even the break-up or transformation of individual print media is interpreted as “death template.” Almost the whole country, the traditional media transformation wave of waves after wave, the transformation of the action one after another. Faced with the impact of new media, some people even made such a sigh: “No transformation will die, transition die faster! ”