论文部分内容阅读
在喜达屋集团的多个品牌酒店中，W算是十分另类和别具一格的。它就像一位嬉皮士，走遍世界各地，然而，当W酒店开到伊斯坦布尔，就变得不那么嬉皮了。
Among all the Starwood Hotels brands， W Hotels is regarded as alternative and unique. It is like a hippy chain opened all over the world. However， when W Hotels came to Istanbul， it became less a hippie.
"表里不一"
"Inconsistency"
伊斯坦布尔W酒店从外观上看起来很土耳其，内在体验却十分W。有时你会觉得房间色彩太鲜艳；有时你会觉得酒店有点像迷宫；有时你会觉得音乐太吵闹，但这正是W酒店的特色。
与喜达屋在伊斯坦布尔的另一个品牌瑞吉不同，W酒店位于另一个商业区，附近以年轻人和外国人居多，但也不乏当地的民宅和适合步行的宁静斜坡。同时，这个区域也是伊斯坦布尔著名的艺术区。
酒店坐落于一排建于19世纪后半叶的名为Akaretler Row House的古宅内。正如其名，这个建筑由一排房子组成，W酒店就是其中一栋。酒店外表并不宏大，但若想徒步走遍酒店，还需花费一些功夫。
This is not just a W hotel in Istanbul； though it has the Turkish look on the outside， the inside experience is unmistakably W. Sometimes you will feel the color is too bright； sometimes you’ ll feel a bit like a maze； sometimes you will feel the music is too loud， but that is characteristic of W Hotels.
Similar to another Starwood brand – St. Regis Istanbul， the W hotel is located in a business district with local houses and walkable slopes， where the majority of young people and foreigners reside. Meanwhile， this area is also a famous art district in Istanbul.
Te hotel is located in a row of old houses named Akaretler Row House， which was built in the 19th century. As the name suggests， this building consists of a row of houses， and the W hotel is one of them. Te hotel fa？ade is not grand， but if you want to walk all over the hotel， it will take you some time and efort.
设计独具匠心
Distinctive Designs
踏进酒店大堂，一种与众不同的气息扑面袭来，美轮美奂的装饰和活力四射的背景音乐将W酒店与其他商务酒店区分开来。
若你对现代生活方式，尤其是各种现代音乐和前卫设计感兴趣，你或许会爱上这家酒店，因为W献给用心体验和享受的人。
不过，喜达屋酒店的经营者们早就想到了客人们对不同风格的偏好。在酒店的140间套房中，你总能找到一间适合自己的房间。酒店市场经理是位曾在宁波工作过的法国人，名叫朱丽亚。据她介绍，酒店的设计者Mahmut Anlar是一位既年轻又才华横溢的设计师。
或许是因为在中国生活的经历，朱丽亚专门为中国客人设计了不同类型的客房和产品。“我非常希望给中国旅客带来惊喜，让他们在这里感到舒适安逸。”朱丽亚深知当下国人喜欢前往海外举办婚礼或享受蜜月时光，为此她专门把酒店的八间Marvelous套房设计成中国新婚夫妇们热衷的"小后院"形状。具体来说，在每间套房外都有所延伸，大床既可以用来赏月，也可以与朋友饮酒小酌，浪漫惬意之感无以言表。
此外，Fabulous套房带有阳台，每天早晨阳光会从阳台上斜射进来。打开窗户，在阳台上喝一杯咖啡，享一顿早餐，开始新的一天。
若带领全家人来伊斯坦布尔旅行，不妨尝试一下Extreme Wow套房，这间套房的特色在于唤起客人对奥图曼时代的触感。奥图曼时代已经远去，但在这里，能感受到这个帝国昔日的辉煌和人们当时的生活方式。房间还精心配置了一间桑拿房，因为洗浴桑拿是奥图曼帝国鼎盛之时当地人们生活的必需品。对中国的新婚夫妇来说，这是一间完美的蜜月套房。
Upon entering the hotel lobby， I could feel a distinctive atmosphere， beautiful decor and vibrant background music， which immediately distinguishes the W hotel from the other business hotels. If you are interested in the modern way of life， especially avant-garde designs and modern music， you will fall in love with this hotel， because W Hotels is dedicated to those who enjoy life from the bottom of the heart.
However， the Starwood hotel managers have long thought of the guests’ different preferences. Among the hotel’s 140 suites， you can always find a suitable room of your taste. The hotel marketing manager is named Julia Havsali， a French lady who has worked in Ningbo， China. According to her， the hotel’ s designer Mahmut Anlar is young and talented.
Perhaps because of her past experiences in China， Julia designed different types of rooms and products specifically for Chinese guests. "I very much hope to give the Chinese guests surprises， so that they feel comfortable and cozy here." Julia knew that the Chinese like to travel abroad for weddings or honeymoon， for which she dedicated the hotel’ s eight Marvelous suites to the favored style of Chinese couples， all built with a"small backyard." Each suite is extended outside， which is a romantic and cozy space for the newlyweds and their friends to enjoy themselves.
In addition， the Fabulous suite faces south and the sun shines through the balcony in the morning. Drinking a cup of coffee or having breakfast on the balcony is a fantastic experience.
If you are travelling to Istanbul with your family， you can stay in the Extreme Wow suite which evokes feelings of the Ottoman era. Though the Ottoman era has passed， here you can still feel the glory of the former empire and the lifestyle of the people at that time. Rooms are also well equipped with a sauna， as it is a necessity to the people of the Ottoman Empire. For the newlyweds from China， this is a perfect honeymoon suite.
服务精致贴心
Exquisite and Considerate Service
当然，酒店的酒品不容错过。对于许多挑剔的旅行者来说，上乘的鸡尾酒和舒适的饮酒环境是旅行中的必备体验。
不同于商务酒店的管理者，伊斯坦布尔W酒店的经营者们将饮酒社交的场所置于酒店顶层的露台上，或者酒店一层的露天环境中。这一功能被称为“W秘密花园”。虽刚刚开业，它却已成为伊斯坦布尔年轻人津津乐道的社交场所。
对于环球旅者来说，除了房间的舒适和美酒的精致，旅行的便利和酒店经理人的专业也是必不可少的。在伊斯坦布尔W酒店中，可以随时去大堂内的帮助台Whatever&Whenever寻求帮助。或许你会发现更加方便的是酒店刚刚推出了一项便捷电子服务。入住酒店时，你会获得一个小型便携式电子装置。无需互联网和昂贵的漫游服务，就能够方便地浏览城市旅游信息；而当你在外出的路上遇到麻烦时，更可以通过按键求救。
Of course， the hotel’ s wine is something that should not be missed. For many discerning travelers， an excellent cocktail and comfortable drinking environment is essential.
Unlike other business hotel managers， those of W Istanbul set the socializing area on the terrace on the top foor and the open-air space on the ground foor. Tis feature of the hotel is called "W Secret Garden." Tough it has just opened， the secret garden has already become Istanbul’ s most talkedabout social space. For global travelers， in addition to room comforts and fne wines， convenience and hotel managers’ professionalism are indispensable. In W Istanbul， you can always turn to the "Whatever & Whenever" desk in the lobby for help. Te hotel has recently introduced a convenient electronic service. You will get a small portable electronic device upon check-in， with which you can easily navigate the city’ s tourist information without using the expensive roaming service； and when you get into trouble outside the hotel， you can call for help by simply pressing a buton.
"Casual and distinctive" is the most suitable words to describe W Istanbul. Even the Four Seasons and St. Regis cannot provide you with such kind of experience.
若要用一个词形容伊斯坦布尔W酒店，“随意得与众不同”或许适合。这种体验在四季和瑞吉这类尊贵到光芒耀眼的酒店都难以感受到，W酒店所拥有的正是截然相反的与众不同。
"Casual and distinctive" is the most suitable words to describe W Istanbul. Even the Four Seasons and St. Regis cannot provide you with such kind of experience.
Among all the Starwood Hotels brands， W Hotels is regarded as alternative and unique. It is like a hippy chain opened all over the world. However， when W Hotels came to Istanbul， it became less a hippie.
"表里不一"
"Inconsistency"
伊斯坦布尔W酒店从外观上看起来很土耳其，内在体验却十分W。有时你会觉得房间色彩太鲜艳；有时你会觉得酒店有点像迷宫；有时你会觉得音乐太吵闹，但这正是W酒店的特色。
与喜达屋在伊斯坦布尔的另一个品牌瑞吉不同，W酒店位于另一个商业区，附近以年轻人和外国人居多，但也不乏当地的民宅和适合步行的宁静斜坡。同时，这个区域也是伊斯坦布尔著名的艺术区。
酒店坐落于一排建于19世纪后半叶的名为Akaretler Row House的古宅内。正如其名，这个建筑由一排房子组成，W酒店就是其中一栋。酒店外表并不宏大，但若想徒步走遍酒店，还需花费一些功夫。
This is not just a W hotel in Istanbul； though it has the Turkish look on the outside， the inside experience is unmistakably W. Sometimes you will feel the color is too bright； sometimes you’ ll feel a bit like a maze； sometimes you will feel the music is too loud， but that is characteristic of W Hotels.
Similar to another Starwood brand – St. Regis Istanbul， the W hotel is located in a business district with local houses and walkable slopes， where the majority of young people and foreigners reside. Meanwhile， this area is also a famous art district in Istanbul.
Te hotel is located in a row of old houses named Akaretler Row House， which was built in the 19th century. As the name suggests， this building consists of a row of houses， and the W hotel is one of them. Te hotel fa？ade is not grand， but if you want to walk all over the hotel， it will take you some time and efort.
设计独具匠心
Distinctive Designs
踏进酒店大堂，一种与众不同的气息扑面袭来，美轮美奂的装饰和活力四射的背景音乐将W酒店与其他商务酒店区分开来。
若你对现代生活方式，尤其是各种现代音乐和前卫设计感兴趣，你或许会爱上这家酒店，因为W献给用心体验和享受的人。
不过，喜达屋酒店的经营者们早就想到了客人们对不同风格的偏好。在酒店的140间套房中，你总能找到一间适合自己的房间。酒店市场经理是位曾在宁波工作过的法国人，名叫朱丽亚。据她介绍，酒店的设计者Mahmut Anlar是一位既年轻又才华横溢的设计师。
或许是因为在中国生活的经历，朱丽亚专门为中国客人设计了不同类型的客房和产品。“我非常希望给中国旅客带来惊喜，让他们在这里感到舒适安逸。”朱丽亚深知当下国人喜欢前往海外举办婚礼或享受蜜月时光，为此她专门把酒店的八间Marvelous套房设计成中国新婚夫妇们热衷的"小后院"形状。具体来说，在每间套房外都有所延伸，大床既可以用来赏月，也可以与朋友饮酒小酌，浪漫惬意之感无以言表。
此外，Fabulous套房带有阳台，每天早晨阳光会从阳台上斜射进来。打开窗户，在阳台上喝一杯咖啡，享一顿早餐，开始新的一天。
若带领全家人来伊斯坦布尔旅行，不妨尝试一下Extreme Wow套房，这间套房的特色在于唤起客人对奥图曼时代的触感。奥图曼时代已经远去，但在这里，能感受到这个帝国昔日的辉煌和人们当时的生活方式。房间还精心配置了一间桑拿房，因为洗浴桑拿是奥图曼帝国鼎盛之时当地人们生活的必需品。对中国的新婚夫妇来说，这是一间完美的蜜月套房。
Upon entering the hotel lobby， I could feel a distinctive atmosphere， beautiful decor and vibrant background music， which immediately distinguishes the W hotel from the other business hotels. If you are interested in the modern way of life， especially avant-garde designs and modern music， you will fall in love with this hotel， because W Hotels is dedicated to those who enjoy life from the bottom of the heart.
However， the Starwood hotel managers have long thought of the guests’ different preferences. Among the hotel’s 140 suites， you can always find a suitable room of your taste. The hotel marketing manager is named Julia Havsali， a French lady who has worked in Ningbo， China. According to her， the hotel’ s designer Mahmut Anlar is young and talented.
Perhaps because of her past experiences in China， Julia designed different types of rooms and products specifically for Chinese guests. "I very much hope to give the Chinese guests surprises， so that they feel comfortable and cozy here." Julia knew that the Chinese like to travel abroad for weddings or honeymoon， for which she dedicated the hotel’ s eight Marvelous suites to the favored style of Chinese couples， all built with a"small backyard." Each suite is extended outside， which is a romantic and cozy space for the newlyweds and their friends to enjoy themselves.
In addition， the Fabulous suite faces south and the sun shines through the balcony in the morning. Drinking a cup of coffee or having breakfast on the balcony is a fantastic experience.
If you are travelling to Istanbul with your family， you can stay in the Extreme Wow suite which evokes feelings of the Ottoman era. Though the Ottoman era has passed， here you can still feel the glory of the former empire and the lifestyle of the people at that time. Rooms are also well equipped with a sauna， as it is a necessity to the people of the Ottoman Empire. For the newlyweds from China， this is a perfect honeymoon suite.
服务精致贴心
Exquisite and Considerate Service
当然，酒店的酒品不容错过。对于许多挑剔的旅行者来说，上乘的鸡尾酒和舒适的饮酒环境是旅行中的必备体验。
不同于商务酒店的管理者，伊斯坦布尔W酒店的经营者们将饮酒社交的场所置于酒店顶层的露台上，或者酒店一层的露天环境中。这一功能被称为“W秘密花园”。虽刚刚开业，它却已成为伊斯坦布尔年轻人津津乐道的社交场所。
对于环球旅者来说，除了房间的舒适和美酒的精致，旅行的便利和酒店经理人的专业也是必不可少的。在伊斯坦布尔W酒店中，可以随时去大堂内的帮助台Whatever&Whenever寻求帮助。或许你会发现更加方便的是酒店刚刚推出了一项便捷电子服务。入住酒店时，你会获得一个小型便携式电子装置。无需互联网和昂贵的漫游服务，就能够方便地浏览城市旅游信息；而当你在外出的路上遇到麻烦时，更可以通过按键求救。
Of course， the hotel’ s wine is something that should not be missed. For many discerning travelers， an excellent cocktail and comfortable drinking environment is essential.
Unlike other business hotel managers， those of W Istanbul set the socializing area on the terrace on the top foor and the open-air space on the ground foor. Tis feature of the hotel is called "W Secret Garden." Tough it has just opened， the secret garden has already become Istanbul’ s most talkedabout social space. For global travelers， in addition to room comforts and fne wines， convenience and hotel managers’ professionalism are indispensable. In W Istanbul， you can always turn to the "Whatever & Whenever" desk in the lobby for help. Te hotel has recently introduced a convenient electronic service. You will get a small portable electronic device upon check-in， with which you can easily navigate the city’ s tourist information without using the expensive roaming service； and when you get into trouble outside the hotel， you can call for help by simply pressing a buton.
"Casual and distinctive" is the most suitable words to describe W Istanbul. Even the Four Seasons and St. Regis cannot provide you with such kind of experience.
若要用一个词形容伊斯坦布尔W酒店，“随意得与众不同”或许适合。这种体验在四季和瑞吉这类尊贵到光芒耀眼的酒店都难以感受到，W酒店所拥有的正是截然相反的与众不同。
"Casual and distinctive" is the most suitable words to describe W Istanbul. Even the Four Seasons and St. Regis cannot provide you with such kind of experience.