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中国木兰拳,民族传统体育之花。它是在传统“木兰花架拳”的基础上,吸取部分体操、舞蹈动作而形成的一项武术健身活动。它既有很强的自娱自乐的特色,又有较高的艺术观赏价值。本文主要从木兰拳的价值功能等多个角度对当今木兰拳的推广策略进行思考分析,力图从多个视角促进上海市木兰拳的推广。使锻炼人群能更好的认识、了解、锻炼木兰拳,提高锻炼人群的身体素质,发扬中华武术文化传统。
Chinese Mulan boxing, flower of national traditional sports. It is based on the traditional “Magnolia flower boxing”, based on some gymnastics, dance movements and the formation of a martial arts fitness activities. It has both strong self-entertainment features, but also a higher artistic value. This paper mainly analyzes and analyzes the promotion strategies of today’s Mulan Boxers from multiple perspectives such as the value function of Mulan Boxes and tries to promote the promotion of Mulan Boxing in Shanghai from multiple perspectives. So that exercise people can better understand, understand, exercise Mulan boxing, improve physical fitness of the crowd, carry forward the Chinese Wushu culture tradition.