论文部分内容阅读
一个好的品牌一定是一个触动人心弦的广告品牌,一定极富感染力,从而吸引消费者的青睐,甚至使消费者长期忠诚于这一品牌;如何做到扣人心弦呢?毫无疑问,塑造人性化的品牌是最有效的策略之一。品牌作为市场竞争中的商场之战的锋利武器,在创造和推广品牌理念时就要创造出令人驻足的力量。
A good brand must be an engaging advertising brand, and must be very contagious to attract the favor of consumers and even make consumers loyal to the brand for a long time. How to be exciting? There is no doubt that shaping humanity The brand is one of the most effective strategies. The brand as a sharp weapon in the war for the mall in the marketplace compels to create the power to stop when creating and promoting the brand concept.