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本刊上期介绍了瑞安航空公司的定价策略,本期刊发对该公司理念、态度和谈判策略的简要评论,望有助于我国民航企业的改革和发展。
This issue describes the pricing strategy of Ryanair. This issue contains a brief review of the company’s philosophy, attitude and negotiation strategy. It is hoped that this will help the reform and development of China’s civil aviation enterprises.