注重宣传的宏观控制

• 作 者: 刘瑞峰
• 机 构: 邯郸市日报 副总编辑河北
• 出 处: 新闻战线
• 发表日期: 1986年01期
• 关键词: 宏观控制 “万元户” 五十年代 结构安排 报道思想 评报 批评报道 正面典型 外贸产品 八项注意

我们搞宣传,写文章,对一篇稿件进行细推敲,包括主题提炼,题材核实,结构安排,材料选择,甚至对每字、每句、每一个标点符号都掂掂分量,当然十分重要。但是,只注意对文章的微观控制,这是不够的,还必须注重宣传的宏观控制,把握正确的宣传方向。否则,就会在某一阶段的宣传上发生偏差,给党和人民造成危害。回忆过去五十年代在报纸上大搞高指标的宣传,不是助长了盲目冒进吗?近年来,过多地宣传“万元户”

Of course, it is of course important that we engage in propaganda, writing articles, scrutinizing a manuscript, including theme refinement, subject matter verification, structural arrangement, choice of materials, and even punctuation of every word, every sentence and every punctuation mark. However, only pay attention to the micro control of the article, which is not enough. We must also pay attention to the macro-control of publicity and grasp the correct direction of publicity. Otherwise, deviations will occur in the propaganda at a certain stage, which will endanger the party and the people. Memories of the past fifties propaganda in the newspaper to carry out high targets, is not contributing to blindly aggressive? In recent years, too much publicity “million households”