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更多的消费者觉 得花三、五十元买幅 眼镜,误认为这么便 宜的产品利润不会很 高。但事实上,即使这 样的零售价格,其利 润可达200％甚至还 要多,这在产业内是 一个公开的秘密。虽 然市场上出现的平价 眼镜店,对眼镜的暴 利是一个挑战,在短 期内要想消除暴利是 不可能的。因为零售 价格无论高或低,其 生产成本并不会有太 多的变化,只是在零 售环节,由于不同的 区域及其它相关因 素,构成不同的价格。
More consumers think to spend three or fifty yuan to buy glasses, mistakenly believe that such a cheap product profits will not be high. But in fact, even such a retail price, its profits up to 200% or even more, which is an open secret in the industry. Although the market appeared on the cheap optical shop, profits of glasses is a challenge, in the short term to eliminate profits is impossible. Because retail prices, whether high or low, their production costs will not have much change, but in the retail sector, due to different regions and other related factors, constitute a different price.