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近年来,我国港口建设持续快速发展,港口工程行业也呈现出明显的寡头型结构,集中度较高,企业固守在各自的传统区域,业内竞争并不激烈。但随着国家沿海经济战略布局的调整,部分港口工程企业在传统区域市场的业务量出现萎缩,为了业务发展需要,开始进入“兄弟企业”的传统市场,竞争态势逐渐显现。当前,我国工程咨询业市场已全面对外开放,在国内市场竞争日趋激烈的情况下,企业又面临着来自国外强大的“潜在进入者”的威胁。外部环境的变化迫使企业对未来发展进行新的战略思考。
In recent years, China’s port construction continued rapid development, the port engineering industry also showed a clear oligarch structure, high concentration, companies stick to their traditional areas, the industry is not fierce competition. However, with the adjustment of the national coastal economic strategy, the volume of business of some port engineering enterprises in the traditional regional market has shrunk. In order to meet the needs of business development, some port engineering enterprises have started to enter the traditional market of “brother enterprises”, and the competitive situation has gradually emerged. At present, China’s engineering consulting market has been fully open to the outside world. Under the increasingly fierce competition in the domestic market, enterprises are also facing the threat of a strong “potential entrant” from abroad. Changes in the external environment forcing enterprises to the future development of new strategic thinking.