【摘 要】
：
数字营销是广告界的趋势,作为戛纳互动类的评审,江志强会给我们带来怎样的视角呢?去年,人人公司董事长兼首席执行官陈一舟在戛纳的主舞台上,向世界分享他对广告业将被“移动+
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数字营销是广告界的趋势,作为戛纳互动类的评审,江志强会给我们带来怎样的视角呢?去年,人人公司董事长兼首席执行官陈一舟在戛纳的主舞台上,向世界分享他对广告业将被“移动+社交”颠覆的预测。今年,我有幸担任戛纳互动类案例的评审,但感受并不止于评审阶段,真诚希望我的见闻和观察可以为营销同行带回一些国际思考。
Digital marketing is the trend of the advertising industry, as an interactive class in Cannes, Jiang Zhiqiang will give us what kind of perspective? Last year, everyone’s chairman and chief executive officer Chen Zhou Zhou Cannes in the main stage to share with the world The advertising industry will be “mobile + social” subversion of the forecast. This year, I was fortunate enough to serve as a judge of the Cannes interactive case. However, I felt I did not stop at the review stage. I sincerely hope my insights and observations can bring back some international thinking to our marketing peers.
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