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在当今体制转轨、社会转型、思想多元、利益多样的环境下,媒体环境发生了巨大变化,过去舆论场的“一呼百应”变为当下的“众声喧哗”。地市党报要提高传播力、增强公信力、扩大影响力,最有效的途径就是坚持践行“群众路线”。强化群众观念,增强服务性,突出贴近性围绕地方党委政府中心工作搞好新闻宣传,服务广大读者,发挥统一思想、凝聚力量、鼓舞干劲、推动工作的重要作用,既是党报的社会责任,也是党报服务“大民生”的具体体现。近年来,湖北省襄阳日报充分发挥党
In today’s environment of institutional transition, social transformation, diversified thoughts and diverse interests, the media environment has undergone tremendous changes. In the past, the public opinion field has become more and more “noisy”. The most effective way for the municipal party newspaper to enhance its communication capability, enhance its credibility and expand its influence is to uphold “the mass line”. Strengthen the concept of the masses, enhance service and highlight the closeness around the work of local party committees and government centers do a good job of press and publicity, serve the readers, give play to the unity of thinking, cohesion, inspire and promote the important role of the work is not only the social responsibility of party newspaper, Service “livelihood of the people,” the concrete embodiment. In recent years, Xiangyang Daily in Hubei Province has given full play to the party