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如果说几年前,人们争论的还是传统媒体是否需要并如何转型做新媒体这样的话题,这两年,随着两微一端的兴盛裹挟着自媒体的鼎沸之势席卷而来,这个命题已经变成一个趋势性的既定事实,人们更多的目光和无处不在的资本都开始集中在针对这样的新媒体格局,如何参与并推动这样一个自带时势与趋势标签的行业之中来了,而从年初开始,热闹非凡的直播这种新媒体形态的推波助澜,新媒体格局的变化及其衍生话题一时之间又成为了行业探讨和争论的热点。
If a few years ago people were still debating the issue of whether and how traditional media needs to be transformed into a new media, in the past two years, as the two-pronged upsurge has entrenched itself in the ascendant from the media, It has become a trend-setting fact that more attention and ubiquitous capital are beginning to focus on how such a new media landscape can participate and promote such an industry with its own trends and trends, From the beginning of the year, the bustling live broadcast of this new form of media fueling the changes in the new media landscape and its derivatives has suddenly become a topic of discussion and debate in the industry.