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新闻发言人人们还记得,长虹出现重大人事变动时,接待记者采访的是该集团的新闻发言人。随着市场竞争的日趋激烈,越来越多的企业老总认识到,塑造良好的企业形象已成为企业经营不可或缺的内容。当企业有新产品问世、重大项目引进或突发事件发生时,新闻发言人,将在第一时间出现在新闻媒体面前,全权代表企业发布消息,回答提问。
Press Spokespeople People still remember that when there were major personnel changes in Changhong, the receptionists interviewed the group's spokesman. With the increasingly fierce market competition, more and more business executives recognize that shaping a good corporate image has become an indispensable part of business operations. When an enterprise has a new product coming into existence or a major project is introduced or a sudden event occurs, a spokesman of the press will appear in front of the news media as soon as possible. The plenipotentiary enterprise announces the news and answers questions.