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软实力是高职院校综合实力的重要方面,打造和提升软实力是当前高职教育改革发展中的一个重要课题。为提升软实力,必须加强高职院校办学理念建设、特色建设、品牌建设、创新体系建设和校园文化建设,增强综合竞争力。
Soft power is an important aspect of the overall strength of higher vocational colleges. To create and enhance soft power is an important issue in the reform and development of higher vocational education. In order to enhance the soft power, we must strengthen the concept construction, distinctive construction, brand building, innovation system construction and campus culture construction in higher vocational colleges and enhance their comprehensive competitiveness.