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移动供应链管理不仅改变企业的运营方式,也将成为供应链管理新的发展趋势。作为中国最具规模的零售连锁企业华润万家集团(以下简称华润万家)和国际知名的快速消费品公司宝洁(中国)公司(以下简称宝洁)在华润万家移动应用平台的基础上,进行了一系列的探索和合作。这些实践为移动供应链的管理运用提出了新的解决方向,并同时为双方供应链管理一体化以及构建创新型联合商务框架打下了坚实的基础。
Mobile supply chain management not only changes the operation mode of an enterprise, but also will become the new development trend of supply chain management. As the largest retail chain in China, Vanguard Group (hereinafter referred to as China Resources Vanguard) and internationally renowned fast moving consumer goods company Procter & Gamble (China) Company (hereinafter referred to Procter & Gamble) based on the Vanguard mobile application platform A series of exploration and cooperation. These practices have put forward new solutions for the management and application of mobile supply chain and laid a solid foundation for the integration of supply chain management and the establishment of an innovative joint business framework.