论文部分内容阅读
2014新年,上海《新闻晚报》停刊惊动业界。《致读者》感伤地写到:“时代的脚步并不为过去的峥嵘而停留,在网络、移动终端推动的媒体变革大势下,传统媒体越来越快地进入到重组与整合”。我们周边日常类似的警讯同样不断。央视卫视似乎依然光鲜,但市县台窘迫已难遮掩:一些台收入滑坡,甚至负增长,有的电视频道创收被广播赶上,个别还有的发工资都有困难。易凯资本CEO王冉预言:“电视台或许短期不会消失,但不大刀阔斧改革,必然不断边缘化,最终成为无关紧要的拥有几张牌照
2014 New Year, Shanghai ”Evening News“ stop disturbing the industry. ”The Reader“ wrote sentimentally: ”The pace of the times does not stop for the towering past. Under the general trend of media revolution driven by the Internet and mobile terminals, the traditional media is getting faster and faster into reorganization and integration.“ ” . The same daily alarm around us constantly. CCTV seems to be still glitzy, but the city and county Taiwan have been hard-pressed to cover up: Some Taiwan’s revenue has declined, even negative growth. Some TV channels have been caught up in radio revenue, and some have difficulty in sending wages. Yi Kai capital CEO Wang Ran predicted: "Television may not disappear in the short term, but not drastic reforms, bound to continue to be marginalized, and ultimately become irrelevant to have a few licenses