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习主席指出:“中国制造向中国创造转变,中国速度向中国质量转变,中国产品向中国品牌转变。”近日,工信部、中国机质协又发文件,又办经理人培训班等,品牌建设出现了活跃的局面。“三个转变”为中国装备制造提出了一项重大战略任务:如何加快中国装备制造品牌的建设步伐。围绕这一主题,本刊特为全国著名品牌专家、中国管理科学院特约研究员赵加积开辟品牌专栏,本期刊发表第二篇,欢迎大家共同探讨。
Chairman Xi pointed out: “Made in China to create a change in China, China’s speed to change the quality of China, China’s products to the Chinese brand change.” Recently, the Ministry of Industry, China Association for Quality and then send documents, managers and other training courses, Construction has emerged in an active situation. The “Three Changes” put forward a major strategic task for China’s equipment manufacturing: how to speed up the pace of building China’s equipment manufacturing brand. Around this theme, this magazine special for the national famous brand experts, Chinese Academy of Sciences Zhao Jiali, a special researcher opened up brand columns, the second issue of this journal, welcome to discuss.