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港资玩企是推动广东玩具产业发展的一股重要力量,近年也紧随产业发展趋势走上转型升级的道路。上世纪80年代,香港玩具商佳柏玩具有限公司在东莞设厂做OEM代工,近年靠自创品牌实现了完美转型。香港贸发局《商贸全接触》今年专访了公司总经理叶松俊,本刊经香港贸发局授权转载该文,从中可窥见港资玩企的转型之路。
Hong Kong-funded enterprises play an important role in promoting the development of the toy industry in Guangdong. In recent years, they have also embarked on a path of transformation and upgrading following the trend of industrial development. 80s of last century, Hong Kong toy maker Jia Bo Toys Co., Ltd. set up factories in Dongguan OEM OEM, in recent years by its own brand to achieve a perfect transition. This year’s interview with Ye Songjun, the general manager of Hong Kong Trade Development Council, this year’s Hong Kong Trade Development Council authorized by the Hong Kong Trade Development Council reproduced this article, we can see the Hong Kong-funded enterprises in the transition road.