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营销中的商品包装策略商品包装是企业促销措施的一个重要环节。目前国内外企业经常采用的包装策略主要有：统一包装在本企业各种产品包装上采用类似的外形图案、近似的色彩并赋予共同的特征。这种包装策略极易使顾客联想到这是同一企业的产品，有利于企业扩大产品的影响和...
Marketing strategy of product packaging Product packaging is an important part of business promotion measures. At present, domestic and foreign enterprises often adopt packaging strategies are: uniform packaging in the product packaging of this business with a similar shape and pattern, similar to the color and to give the common characteristics. This packaging strategy is easy to make customers think this is the same enterprise products that help enterprises to expand the impact of the product and ...