论文部分内容阅读
主持人语:媒介的大发展带来了社会的大进步,社会的发展和繁荣离不开媒介的参与。新兴媒体个性化和社会化的双重特性使其聚拢了大批的追随者,媒介多元化趋势不断加强。这无异于一场革命,将传统媒体推向进退维谷的境地。为实现新旧媒体的融合以及如何正确运用媒介,使
Host language: the great development of media has brought great social progress, social development and prosperity can not be separated from the media. The dual nature of the emerging media’s personalization and socialization has brought together a large number of followers and the media diversification trend has been continuously strengthened. This is tantamount to a revolution that will push the traditional media into a recession. To achieve the integration of new and old media and how to use the media correctly