论文部分内容阅读
随着省市传媒集团把战略版图逐渐向下延伸,地处沿海发达地区的一些县级市其实已面临同城竞争的局面。面对这些媒体在业务、资源、读者影响力等方面的优势,要想获取独家新闻已几乎不可能。因此,作为一家县市级的主流媒体,如何发挥接近性和人脉优势,策划一些能引起读者关注的新闻,显得越来越重要。
With provincial and municipal media groups to gradually extend the strategic layout down, some county-level cities located in the coastal areas in fact already facing the situation of competition in the same city. In the face of the advantages of these media in business, resources and readership, it is almost impossible to obtain exclusive news. Therefore, as a mainstream media at county and city levels, it becomes more and more important how to develop the advantages of proximity and network connections and to plan some news that can arouse readers’ attention.