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一、什么是核心竞争力随着我国经济全球化的步伐加快,企业所面临的竞争越来越激烈,构建企业核心竞争力的呼声也越来越高。那么什么是企业的核心竞争力?核心竞争力理论是由美国经济学家普拉哈拉德和哈默提出的,他们在《哈佛商业评论》上发表文章指出:核心竞争力是在一个组织内部经过整合了的知识和技能,是企业在经营过程中形成的不易被竞争对手效仿的能带来超额利润的独特的能力。我认为,核心竞争力是指能给企业带来市场竞争优势的管理能力、技术开发能力的有机融合。
First, what is the core competitiveness As China’s economic globalization accelerates, the competition facing enterprises is more and more fierce, the voice of building the core competitiveness of enterprises is also getting higher and higher. So what is the core competitiveness of enterprises? Core competitiveness theory by the United States economists Prahalad and Hammer made their “Harvard Business Review,” published an article that: the core competitiveness is within an organization After the integration of knowledge and skills, is formed in the business process is not easy to be competitors to imitate the unique ability to bring excess profits. In my opinion, the core competitiveness refers to the organic integration of management ability and technology development ability that can bring the enterprise market competitive advantage.