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气象电视广告是伴随着气象电视节目的策划与营销而逐渐兴起的一种广告形式,是随着社会主义市场经济的推行而发展起来的新生产业,其经济效益较为显著,多年来,它为气象事业的发展提供了坚实的经济保障,做出了突出的贡献,如今已成为各级气象部门的主要创收资源,且已形成较为稳定的经济效益。它不仅对于气象电视节目的维持与运转有着积极的经济意义,而且对于具有特定信息传播
Meteorological television advertisements are a type of advertising that is gradually emerging along with the planning and marketing of meteorological and television programs. It is a new-born industry that has developed with the promotion of a socialist market economy. Its economic benefits are remarkable. Over the years, meteorological television advertisements The development of the enterprise has provided a solid economic guarantee and made outstanding contributions. Now it has become the major source of revenue for the meteorological departments at all levels and has formed a relatively stable economic benefit. It is not only economically viable for the maintenance and operation of meteorological television programs, but also for the transmission of specific information