论文部分内容阅读
近些年来随着网络科技的迅速发展和普及,网络直播已经成为一种比较新颖的传播方法,这对人们的生活及工作带来了较大的影响。本文对网络主播及观看者俩个不同的群体进行了有效的分析和研究,并探究了他们背后的心理活动及变化,进而对网络直播背后的动力形成了有效的认知,希望可以为我国网络直播的良好发展提供积极的帮助,从而降低其对人们的不利影响。
In recent years, with the rapid development and popularization of network technology, webcast has become a relatively new method of communication, which has a great impact on people’s life and work. This article analyzes and researches two different groups of network anchormen and viewers, and explores the psychological activities and changes behind them, so as to form an effective understanding of the motivation behind the live webcast. Hopefully, The positive development of live broadcasts provides positive help to reduce their negative impact on people.