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企业优秀不是管理者个人优秀,而是其构建的系统优秀,在完全竞争条件下,企业的竞争归根到底是企业系统与系统之间的竞争,作为一名营销管理者的重要角色就是构建系统,系统制胜如果你多接触企业,特别是民营企业,你会发现几种很普遍的现状一是很多企业经营了十多年,但是,销售额才千把万,几千万,企业老是长不大;二是营销管理者(有的是总经理,有的不是总经理)特别忙和累,业务离开他
Enterprise excellence is not outstanding individual managers, but rather its excellent system of construction, under the conditions of perfect competition, competition in the final analysis is the competition between enterprise systems and systems, as an important role of marketing manager is to build a system, Systematic win If you have more contact with enterprises, especially private enterprises, you will find several very common status quo is that many companies have been operating for more than 10 years, but sales of only tens of millions, tens of millions of enterprises are always long Big; Second, marketing manager (some general manager, some not general manager) are particularly busy and tired, the business left him