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2011年8月,中宣部等中央五部委召开会议,提出在全国新闻行业开展“走、转、改”活动,要求新闻工作者实现“走基层、转作风、改文风”。“走转改”直面的是充满规律的客观世界,充满矛盾的现实世界,充满变化的社会生活。笔者比照央视《边疆行》节目的“走转改”新尝试,从实际案例分析的研究角度,分析城市电视台在“走转改”上取得的新举措及成效,以及面临的困境,并试图提出建设性建议。一、城市电视台“走转改”新尝试及成效
In August 2011, the Central Propaganda Department and other five central government ministries held a meeting, proposing to carry out “walk, turn, change” activities in the news industry across the country and required journalists to achieve “walking at the grassroots level, changing their style of work and changing the style of writing.” “Turning changes to change ” Faced with a law-filled objective world, full of contradictions in the real world, full of changing social life. According to the new attempt of CCTV “Frontier Line” programs, the author analyzes the new measures and achievements made by the city television stations in “taking the turn for the better” as well as the difficulties they face in the light of the actual case studies , And tried to make constructive suggestions. First, the city television “to change ” new attempt and effectiveness