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目前阶段,婚纱摄影的文化及风格定位集中在韩式唯美、欧式奢华、自然外拍、旅行拍摄等理念上,加之对层出不穷的文化、时尚潮流的模仿与追索,共同塑造出今日婚纱摄影的整体格局。在这个大环境下,如何在大范畴与小局部中明确自身的风格定位也就显得尤为重要。不可否认,现今的婚纱摄影整体仍以欧美西洋文化作为背景,但随着时代发展,以中国文化为底蕴的“中国式摄影”必然兴盛,进而更深一步追求可以产生归属感的文化层面内涵与具有独特艺术表现形式的影像风格。中国式婚纱的定位在于将时尚婚纱元素与古典主义概念相结合。事实上回归经典与保持新鲜感之间从来就不冲突,反而两者的相互交融及转化才是最具生命活力的发展道路。
At the present stage, the culture and style of wedding photography are focused on the concepts of Korean aesthetics, European luxury, nature shooting, travel photography and the imitation and recourse of an endless stream of culture and fashion trends to jointly shape the wedding photography of today The overall pattern. In this environment, it is particularly important to clarify the positioning of its own style in a large area and in a small part. It is undeniable that today’s wedding photography as a whole is still based on European and American Western culture. However, with the development of the times, the “Chinese-style photography” based on Chinese culture is bound to flourish, further pursuing the cultural connotation that can generate a sense of belonging With a unique artistic expression of the image style. Chinese-style wedding positioning is to combine the concept of fashion wedding with the concept of classicism. In fact, there is no conflict between returning to the classic and keeping fresh, but the blending and transformation of the two are the most viable development paths.