论文部分内容阅读
企业:izp(亿赞普)研究方向:利用作为全球21家电信运营商合作伙伴而积累的数据优势,为国内企业向国外提供精准跨域推广服务,从厂家直达消费者。核心模式:F2C(Factory to Consumer)这是一家不能用既有模式来类比的公司:它从创始人到员工构成,技术人员占了绝大多数比例,但是它的定位是一家广告媒体公司;它主要的业务模式是基于数据分析之上的广告投放,但是它又不仅仅是精准广告投放公司;它要帮助中国企业将商品卖到国外,但是它又绝非电商平台。
Enterprise: izp (IZP) Research Interests: Utilize the data advantages accumulated by 21 telecom operators worldwide to provide accurate cross-domain promotion service for domestic enterprises from manufacturers to consumers. F2C: Factory to Consumer F2C (Factory to Consumer) This is a company that can not be modeled with the established model: it is made up of founders to employees, with the majority of technicians, but it is positioned as an advertising media company; The main business model is based on ad serving data analytics, but it is more than just a precision ad serving company; it helps Chinese companies sell their products abroad, but it is by no means an e-commerce platform.