论文部分内容阅读
目前,商科院校普遍开设了商务谈判这门课程,已经不再是过去仅仅作为营销专业的必修基础课。这个现实是伴随经济发展的深化和经济活动的频繁而出现的必然结果。社会需要复合型人才,无论是外贸领域还是国内经济领域,甚至非传统型经济领域,都需要职员掌握一定的商务谈判知识,因为商务谈判知识不仅能应用在商务领域,还可以灵活运用于人们的工作生活领域中,其作为协调人与人之间的关系的重要手段越来越受人们重视。因此商务谈判课程的重要性越来越为人们所认可,但是传统的课程教学方法还有很大的改进与提升空间。文章将对商务谈判主线在教学当中的作用作深入探讨。
At present, business schools generally open this course of business negotiation is no longer the basic course required only as a marketing professional. This reality is accompanied by the deepening of economic development and the frequent occurrence of economic activities. Society needs complex talents, both in the field of foreign trade and in the domestic economy and even in the non-traditional economy, need staff to acquire certain knowledge of business negotiation. Business negotiation knowledge can not only be applied in the business field, but also be flexibly applied to people In the field of work and life, it has drawn more and more attention as an important means of coordinating the relationship between people. Therefore, the importance of business negotiation courses is more and more accepted by people, but the traditional method of teaching courses still has a lot of room for improvement and improvement. The article will discuss the role of business negotiation in teaching.