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以销售、人事、公关、策划等为代表的“软性”人才,因能创造高附加值而变得奇货可居。外资企业前几年为了网罗急需的直接参与生产的技术型“硬性”人才而不惜代价的现象正在发生变化。以销售、人事、公关、策划、品牌等为代表的“软性”人才,近来越来越为外资企业所需。据分析,外资企业时人才的要求由“硬”变“软”的主要原因取决于整个市场的需求情况。相比而言,为企
The “soft” talents represented by sales, personnel, public relations, planning, etc., have become overblown because they can create high added value. In recent years, foreign-funded enterprises are now changing their efforts to capture the urgent need of directly participating in the production of technically-based “hard-nosed” personnel at any cost. The “soft” talents represented by sales, personnel, public relations, planning and branding have become more and more required by foreign-funded enterprises. According to the analysis, the main reason why the requirements of foreign-funded enterprises depends on the demand of the whole market depends on the situation of “hard” and “soft”. In contrast, for the enterprise