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随着我国经济的发展,属于第三产业的报刊行业也得到了进一步提升。转变经济发展方式更是鼓励社会发展第三产业,这就为报刊行业的再次突破带来契机。本文是基于我国1978年-2011年的数据,利用Var模型探查了我国报刊行业发展和经济增长是否存在相关性。结果显示:两者存在长期均衡关系,经济增长是我国报刊行业发展的一个原动力,而给予经济正的冲击时,报刊行业的增长表现为先下降后上升的趋势。
With the economic development in our country, the newspaper industry that belongs to the tertiary industry has also been further promoted. Transforming the mode of economic development encourages the development of the tertiary industry in the community. This brings opportunities for another breakthrough in the newspaper industry. This article is based on the data from 1978 to 2011 in our country, and uses the Var model to probe whether there is a correlation between the development of newspaper industry and economic growth in our country. The results show that there is a long-term equilibrium relationship between the two, and economic growth is a driving force for the development of the newspaper industry in our country. When giving positive impact on the economy, the newspaper industry’s growth performance first increases and then rises.