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本刊讯“2011中国品牌十大新闻事件”活动结果今天揭晓。家乐福价格欺诈事件、达芬奇“洋品牌”家具事件、双汇“瘦肉精”事件等十大品牌新闻事件上榜(具体名单附后)。今年,频频发生的品牌事件,不仅给广大消费者和社会造成巨大损失,也严重危害品牌企业的声誉、形象和经济利益。此次人民网“2011中国品牌十大新闻事件活动”旨在积极发挥舆论监督作用,积极引导消费,并把“品牌强国”活动落到实处。“2011中国品牌十大新闻事件”活动2011年11月17日正式启动,截止12月31日,共有66家企业入围,经过网上公示,以及网友和专家评议三个阶段。本次评选
The newsletter “2011 Top Ten Chinese news brand news events” results announced today. Carrefour price fraud, Da Vinci “foreign brand ” furniture event, Shuanghui “lean meat ” event top ten brand news events list (list attached). This year, the frequent occurrence of brand events not only caused huge losses to consumers and society, but also seriously jeopardized the reputation, image and economic interests of brand enterprises. The People’s Daily “2011 Top Ten Press Events in China Brands” aims to give full play to the role of public opinion in supervision, actively guide consumption, and implement “brand power” activities. “2011 Top Ten News Events of Chinese Brands ” The event was officially launched on November 17, 2011. As of December 31, a total of 66 enterprises were selected for finalists. After online public announcements, as well as users and experts, the three phases were announced. This selection