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驻马店市是农业大市,但农业资源和产业优势并未有效转化为商品优势和市场优势,发挥电子商务的优势,解决驻马店农产品产业发展中的问题,对调整产业结构、推动农产品产业升级、提高农产品市场竞争力、实现农民增收具有重大战略意义。文章认为要促进驻马店市农产品电子商务的发展就必须理顺政府与企业的关系、综合利用多种经营模式、加强物流体系建设、注重人才培养力度。
Zhumadian is an agricultural market, but agricultural resources and industrial advantages have not been effectively translated into commodity advantages and market advantages, giving full play to the advantages of e-commerce, solving the problems in the development of the agricultural products industry in Zhumadian, adjusting the industrial structure and promoting the upgrading of the agricultural products industry The market competitiveness of agricultural products, to achieve farmer income has great strategic significance. The article believes that to promote the development of e-commerce of agricultural products in Zhumadian City, it is necessary to streamline the relationship between the government and enterprises, comprehensively utilize various business models, strengthen the construction of logistics system, and pay attention to personnel training.