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冰淇淋行业迈入多元化时代,不管是DQ还是哈根达斯,它们都清楚,在江湖上施展市场谋略,只有夺先机之时,赢先机之利,方能制先机之胜。著名的达维多定律,它的意思是一个公司必须靠率先在市场推出新一代产品的方式来主导市场,即在一定范畴内,先占者可抢得50%的市场。与达维多定律一样,冰淇淋行业也需要这样的谋略主张。因为即便是已誉满全球的世界品牌,在一个陌生的市场当中,怎么说都是异乡客,它们要想竞
Ice cream industry into the era of diversification, whether it is DQ or Haagen-Dazs, they are all clear in the arena to display their market strategy, and only take the lead in the machine, the opportunity to win the opportunity to square can win the first chance. The famous Davido law, which means that a company must dominate the market by taking the lead in the market to launch a new generation of products, that is, within a certain range, preemption can grab 50% of the market. Like Davido’s law, the ice cream industry also needs such a proposition. Because even if the world has been well-known worldwide brand, in an unfamiliar market, how to say are strangers, they want to compete