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符号学是系统研究语言符号和非语言符号的学问。现代符号学有两个源头:一个是瑞士语言学家F.de Saussure(索绪尔),他用的术语是semiologie;另一个是美国逻辑学家c.s.Peirce(皮尔斯),他用的术语是semiotics。作为一门独立的学科,符号学的研究始于20世纪60年代的法国,之后迅速勃兴于美国和俄罗斯。中国的符号学研究起步相对较晚,真正成规模的研究是从20世纪80年代才开始的。目前符号学的研究已形成一种国际性热潮,它不仅以强劲的发展势头向其他学科渗透,而
Semiology is the systematic study of linguistic and nonverbal symbols. There are two sources of modern semiotics: one is F. de Saussure (Saussure), a Swiss linguist whose term is semiologie; and the other is American logician csPeirce (Pierce), whose terminology is semiotics . As an independent discipline, the study of semiology began in France in the 1960s and quickly gained popularity in the United States and Russia. China’s semiotic research started relatively late, the real scale of research from the 1980s only began. At present, the study of semiology has formed an international craze, which not only infiltrates into other disciplines with strong momentum of development, but