论文部分内容阅读
北京轻息广告公司成立 七月八日,轻工总会信息中心在轻工业部家用电器研究所召开了总会所属北京地区科技期刊杂志社(编辑部)暨北京轻息广告公司成立大会。参加会议的有北京地区科技期刊杂志社(编辑部)的主编、负责人及天津地区科技期刊的代表,共30余人。国家教委信息司期刊处朱晓东同志出席了会议并发言,他介绍了今年科技期刊的主要任务是控制数量,提高质量和办刊中应注意的几个问题。他指出成立广告公司在各部委中属首创,符合期刊发展的需要,可以为期刊,为轻工企业做更多的好事和实事,应予充分肯定。信息中心段一中副主任介绍了全国轻工业发展的形势和当前任务。介绍了广告公司成立的目的、意义和公司的任务。并就广告公司如何为轻工期刊的企业服务,如何通过期刊编辑部开展广告宣传、组织各类有益的活动提出了意见。
Beijing Lightweight advertising company was established July 8, Light Industry Information Center in the Ministry of Light Industry Appliances Institute held its own Beijing Science and Technology Periodicals magazine (editorial department) and Beijing light advertising company set up the meeting. Attended the meeting are Beijing area science and technology periodicals magazine (editorial department) editor in chief and Tianjin area science and technology journal, a total of more than 30 people. Comrade Zhu Xiaodong, periodical of the State Education Commission Information Department, attended the conference and made a speech. He introduced the main tasks of this year’s science and technology journals: controlling the quantity, improving the quality and paying attention to the issues in running the journals. He pointed out that the establishment of an advertising company is an initiative among ministries and commissions and is in line with the needs of the development of periodicals. It can serve as a periodical and do more good deeds and practical things for light industry enterprises and should be fully affirmed. Deputy Director of Information Center Section I introduced the situation and current tasks of the development of the national light industry. Describes the purpose, meaning and company’s mission of establishing an advertising company. And how advertising agencies for the light industry and periodicals business services, how to carry out through the journal editorial advertising, organize various beneficial activities put forward opinions.