【摘 要】
：
At present,in the increasingly fierce competitive environment,a clothing brand if you want to cut a striking figure,you must have the design inspiration of fashion and creative,as well as more effort
【机 构】
：
Changzhou Institute of Technology,Changzhou,Jiangsu,213002,China
【出 处】
：
2015上海纺织服装创意创新研究生学术论坛暨第九届纺织服装创新国际论坛
论文部分内容阅读
At present,in the increasingly fierce competitive environment,a clothing brand if you want to cut a striking figure,you must have the design inspiration of fashion and creative,as well as more effort to transmit the unique image of brand.So that consumers feel out of the ordinary and personalized products.Peoples increasing awareness of environmental protection,low carbon clothing has also been advocated,combine low carbon and creative fashion,also is the clothing market in the future the trend of the times.Low carbon fashion ideas are conform to the personality aesthetic target consumers.Through the promotion and management of the brand,their brand products stand out,and get a fixed brand customer base.
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