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About 80％ of the global denim brand clothing has been made in China. Denim garment exports have been seriously affected due to the impact of financial crisis, the denim garment manufacturers have shrunk. This paper analyzes the denim companies in China the present situation of the denim garment manufacturers, we must research the market, strengthen the product of independent research and development, increase the original design to achieve the transition from the traditional OEM manufacturer to OBM. We must innovative model to cultivate their nuclear capability. When the denim garment manufactures get out of the plight of enterprise development, they can transform and achieve sustainable development.