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通常在一家普通的购物商场里,顾客们总是至少花上半小时穿梭于一排排货架中间的过道中进行采购,这时就有成千上万种商品在向你招手,到最后你总会觉得有很多选择不知所措。这是什么缘故呢?因为产品的包装是沉默而极具说服力的推销员。不论是盒装、罐装、袋装、瓶装或简装,直立式、挤压式或喷雾式,都是经过缜密设计的,其目的就是要吸引消费者的注意,打动你的心。因为在买东西时消费者通常会很自然地联想到比如我的家人需要什么?
Usually in an ordinary shopping mall, customers spend at least half an hour in the middle of a row of shelves in the middle of the purchase, there are thousands of kinds of goods are waving to you, and finally you total I think there are many choices overwhelmed. What is the reason? Because the product packaging is a very silent and convincing salesman. Whether boxed, canned, bagged, bottled or plain packed, upright, squeezed or sprayed, are carefully designed to appeal to consumers and impress your heart. Because when shopping, consumers often naturally think about what my family needs, for example.