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新年,总是孕育着新的希望。随着马年的到来,市面上出现了许多与马有关的玩偶:“马上封侯”、“马上有钱”、“马上有一切”。用现代营销学的观点,叫愿景销售。新的一年,广电行业有何愿景,不妨用“马上体”演绎一番:改革——马不停蹄。2013年,国家层面两局合并,成立了新闻出版广电总局,实现了国家广电管理体制的重大改革。今年,各省两局合并应是“铁板上钉钉——铁定了”!
New Year, always gave birth to new hope. With the arrival of the Year of the Horse, there are many dolls related to horses on the market: “immediately Hou ”, “immediately rich ”, “everything right now ”. With modern marketing point of view, called vision sales. The new year, what is the vision of radio and television industry, may wish to use “body immediately ” interpretation: Reform - non-stop. In 2013, at the national level, the two offices merged to form the State Administration of Press, Publication, Radio, Film and Television, and achieved a major reform of the state radio and television management system. This year, the merger of the two provinces should be “ironclad - ironclad ”!