论文部分内容阅读
当今,世界经济动荡不定,企业的经营环境发生着剧烈变化。我们正处在淘汰别人或被别人淘汰的大变革时代,是生与死的抉择时代。要在这样激烈的竞争时代中生存与发展,仅仅靠组织好企业内部的生产、经营已远远不够了。因此,高效的企业战略管理在当前异常激烈的竞争环境中,尤其显得重要。企业要生存,要持续成长,必须深谋远虑,必须有战略眼光,确定战略定位,明确战略重点,抓好战略策划,并加以有效地实施。
Today, the global economy is volatile, and the business environment of enterprises has undergone dramatic changes. We are in a time of great change that eliminated or been eliminated by others and is a time of choice in life and death. In order to survive and develop in such a fiercely competitive era, it is far from enough to just organize the production and management within the enterprise. Therefore, efficient enterprise strategic management is particularly important in the current extremely competitive environment. To survive and continue to grow, enterprises must make foresight, must have a strategic vision, determine the strategic positioning, clear strategic focus, do a good job of strategic planning, and to effectively implement.