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走出国门，参与国际市场竞争，是党的十五大向中国企业发出的号召，也是中国经济发展到一定阶段与水平的必然要求。中国加入ＷＴＯ在即，中国企业参与国际市场竞争，会面临着诸多在国内市场竞争中未曾遇到的新情况新问题。中国企业能否在国际市场的竞争中取胜，首要的是知己知
Going out of the country and participating in the competition in the international market are the call made by the 15th National Party Congress to Chinese enterprises and a necessary requirement for China's economic development to a certain stage and level. As China joins the WTO, Chinese enterprises participating in the international market competition will face many new problems and new problems they have not encountered in the domestic market. Chinese enterprises can win the competition in the international market, first and foremost known