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中国传统图形元素具有悠久的历史以及丰富多彩的内容,从古老的雕饰图形到之后无数文人墨客的印章丹青,从古代服饰花纹图案到现在极具特色的剪纸艺术都体现了古代人民的智慧和心血。这些传统图形元素蕴含着无穷的魅力,在现代商业生活中亦发挥了巨大的作用。现代设计上拥有无数优秀的作品,设计师们不断地进行创新,从各方面元素参考试图加入作品的设计之中,传统图形元素无疑是个很好的选择。在作品中加入传统图形元素能够更好地表达出来中国设计的独特味道,更好的在众多设计中脱颖而出。本文就目前我国传统图形元素在现代招贴设计中的应用做了简要的分析和探讨。
Traditional Chinese graphic elements have a long history and colorful content. From the old carved figures to the numerous stamps of literati and later Danqing, the ancient Chinese people’s wisdom and hard work embodying the unique paper-cut art from the ancient costumes and patterns. . These traditional graphic elements contain infinite charm and have also played a huge role in modern commercial life. There are countless excellent works on modern design, designers are constantly innovating. From all aspects of the elements to try to join the design of the work, the traditional graphic elements is undoubtedly a good choice. Adding traditional graphic elements to works can better express the unique taste of Chinese design and better stand out in many designs. This article briefly analyzes and discusses the application of our country’s traditional graphic elements in modern poster design.