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在文化产业链中,文化资源的开放性、文化创意人才与生产组织的特性、文化生产过程的不确定性、文化产品内容价值的不可评估性与文化消费市场的多变性,都对文化金融的安全构成了挑战。我国文化金融以强化支持文化生产组织为方向进行投资,忽视以文化产品或文化项目为方向进行投资,降低了资金的使用效率。通过政策引导、对文化产品进行组合投资、构建第三方评估与中介平台和第三方资金监管平台、促进保险业进入文化金融领域,可有效地防范文化金融风险。
In the cultural industry chain, the openness of cultural resources, the characteristics of cultural and creative talents and production organizations, the uncertainty of cultural production process, the unvaluability of the value of cultural products and the variability of the cultural consumer market all influence the development of cultural finance Security posed a challenge. China’s culture and finance to strengthen the support of cultural production organizations for the direction of investment, ignoring the cultural products or cultural projects for the direction of investment, reducing the efficiency of the use of funds. Through policy guidance, the Group will invest in cultural products, build a third-party assessment and intermediary platform and a third-party regulatory platform for funds, and promote the insurance industry into the field of culture and finance, which can effectively prevent cultural and financial risks.