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当第二届“擂响中国——全国戏迷擂台赛”在观众的掌声中落下帷幕时,河南电视台的《梨园春》栏目又走过了不平凡的一年,走进了又一个繁华似锦的春天。过去的一年,《梨园春》紧紧围绕电视文艺为群众、品牌栏目创辉煌两大工作重点,坚持电视文艺的“三贴近”原则,实施精品战略,提高节目质量,以居高不下的收视率在竞争激烈的电视文艺栏目中卓尔不群,赢得了广大观众的认同和喜爱。新的一年,站在新的起点,面对电视发展的新态势,面对观众新的收视诉求,《梨园春》将如何突破发展园囿,继续以卓越的姿态面对观众、迎接挑战,保持旺盛的生命力和竞争力成为萦绕心头的问题。笔者几经思考,探寻出《梨园春》2006年新的出路。
When the second “beating China - National Drama Challenge Cup” came to an end in the applause of the audience, Henan TV “Liyuanchun” column has gone through an extraordinary year, into another bustling Spring. In the past year, “Liyuan Spring” focused closely on the two major focuses of TV literary work for the masses and brand columns, adhered to the principle of “three closeness” in television literature and art, implemented the strategy of excellent products and improved the quality of programs with a high audience rating Rate in the highly competitive television art part of the outstanding, won the majority of the audience’s identity and love. In the new year, starting from a new starting point, in the face of the new trend of television development and in the face of new viewing demands from the audience, how will “Liyuan Spring” break through the development of the park and continue to meet the audience with outstanding attitude and meet the challenges? Exuberant vitality and competitiveness become haunting problems. I think after several times to explore the “pear spring” a new way out in 2006.