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房龙简介:房龙百城科技(北京)有限公司成立于2007年6月,其旗下房龙点评于2013年上线,由资深房地产媒体专家、原搜房网运营副总裁肖勇等发起,总部位于北京。房龙点评是中国独创的房产口碑网、点评网、中国网络推广微博营销第一品牌。与其它房地产网站不同,房龙网在中国首创房地产“网络媒体+点评服务”模式。《品牌传播》:看到您在微信里有很多关于房地产营销方面的研究和思考,想请您谈一下房地产业和互联网是怎样结合的?肖勇:互联网和房地产在营销方面已经在结合了,在90年代末,房地产网站像搜房网、搜狐焦点和后来的各大门户网站建立的房地产频道都在房地产营销和网站推广方面做了很多努力。另外,房地产电商线上线下互动也是房地产和互联网的结合。最近新提出来的这个,关于结合的深度和广
Fanglong Profile: Fanglong Technology (Beijing) Co., Ltd. was established in June 2007, its flagship commentary on the line in 2013 on the line, senior real estate media experts, the original vice president of SouFun Xiao Yong and other initiated the headquarters is located in Beijing. Fang Lung reviews is China’s original real estate word of mouth network, review network, China’s microblogging marketing network to promote the first brand. Different from other real estate websites, Fanglong.com is the first real estate company in China “Network Media + Reviews Service” mode. “Brand Communication”: See you in WeChat there are many real estate marketing research and thinking, would like to ask you to talk about the real estate industry and the Internet is how to combine? Xiao Yong: Internet and real estate in the marketing has been combined, In the late 1990s, real estate websites such as SouFun, Sohu Focus and later major portals established real estate channels that have done a lot of hard work in real estate marketing and website promotion. In addition, real-estate e-commerce online and offline interaction is also a combination of real estate and the Internet. Recently proposed this new, on the depth and breadth of integration