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生产部门和经营部门之所以要生产、经营某一种商品，无疑是有着交换的愿望，但消费者未必对此种种商品有交换的需求。只有当一方的愿望和另一方的需求相一致的时候，交换才会变会可能。这里搜集的都是商品生产、经营部门为达成交换而采用的种种推销招数。这些招数也许会令人称
The reason why the production department and the management department want to produce and manage a certain kind of commodity undoubtedly is the desire to exchange, but there is not necessarily the need of consumers for the exchange of these kinds of commodities. Exchange will only become possible if one’s wishes are in line with the needs of the other. What we collect here are all kinds of sales tactics adopted by the commodity production and business departments for the exchange. These tricks may be commendable