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11月18日,2006年央视黄金资源广告招标将在北京举行。这几年,央视广告招标额度从33亿到44亿到52亿,每年都在增长,今年会是多少?每年都有行业黑马在央视招标上涌现,今年会有哪些?去年,国际品牌和国有企业成为央视招标的亮点,总中标额超过15亿,今年还会上升吗?种种问题,牵引了无数读者的关心。本刊记者就此致电业内数名专家,他们的回答或许能给读者一个满意的答案。
November 18, 2006 CCTV gold resources advertising bidding to be held in Beijing. In recent years, CCTV advertising bidding amount from 3.3 to 4.4 billion to 5.2 billion, growing every year, this year will be how many? Every year there are dark horse industry emerged in the CCTV bidding, what will this year? Last year, the international brands and state-owned Enterprises become the highlight of CCTV bidding, the total amount of more than 1.5 billion won the bid this year will rise? All kinds of problems, traction has attracted the care of countless readers. Journal correspondents call several experts in the industry, their answer may give readers a satisfactory answer.