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“改名现象” 从1992年下半年以来,一些省、市、行业主办的思想政治工作类刊物纷纷更名,在一定范围内形成了一种不大不小的“改名热”。 改向哪里?从已经改名的刊物看,出现了众多的诸如“企业瞭望”、“企业大世界”、“企业经济与文化”等名称,但更多的改为“企业文化”、“××企业文化”或“企业文化导刊(报)”。改名的一个共同走向是尽量将原来刊名中“思想政治工作”字样去掉。 这种“改名现象”,在思想政治工作刊物领域产
“Renamed Phenomenon” Since the second half of 1992, some publications of ideological and political work sponsored by provinces, cities and industries have been renamed one after another, forming a modest “name change” within a certain scope. Where to change? From the already renamed publication, there are many names such as “Business Outlook”, “Business World”, “Business Economy and Culture”, but more changed to “Corporate Culture”, “× × Corporate Culture ”or“ Corporate Culture Guide (newspaper). ” A common change of name is to try to remove the words “ideological and political work” in the original title. This “name change” is produced in the field of ideological and political work