论文部分内容阅读
IBM认为,员工及其提供的志愿服务,可以成为强大的变革力量。IBM把基于服务和技能的志愿服务视为企业社会责任的重心,鼓励员工参与进来,造福企业、社区和自身。IBM为此构建起全球高管、普通管理层和员工在内的多层次志愿服务管理体系,面向新兴市场分享国际成功案例,并提供公益性的咨询建议。《WTO经济导刊》:IBM在亚太和全球开展了很多CSR项目,在制定这些项目时遵循什么样的原则和理念?Louise Davis:从公司创始之
IBM believes that employees and the volunteer services they provide can be powerful enablers of change. IBM sees service and skills-based volunteerism as the center of corporate social responsibility and encourages employees to get involved for the benefit of businesses, communities and themselves. To this end, IBM has built a multi-level voluntary service management system for global executives, general managers and employees, shared international success stories for emerging markets and provided public-welfare advice. “WTO Economic Guide”: IBM in Asia Pacific and the world carried out a lot of CSR projects, in the development of these projects to follow what principles and concepts? Louise Davis: From the company founded