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很多电影授权商都非常希望能够把旗下的授权项目带到电子领域。不过,业界发展并非单向,一些扎根互联网的公司也有涉足较为传统的出版业和实体消费市场的计划。《怪兽卡车》(Monster Jam)的巨牙鲨号(Megalodon)在拉斯维加斯授权展担当开路先锋。“生命会找到出路”(Life Finds a Way)是电影《侏罗纪公园》(Jurassic Park)的经典名句,在今届拉斯维加斯授权展(Las Vegas Licensing Expo)正门的宣传横幅上出现,在此意外地贴切应景。不过,电影
Many movie licensees are very much looking forward to being able to bring their licensing programs to the electronics industry. However, the development of the industry is not one-way, and some companies that are rooted in the Internet also have plans to get involved in the more traditional publishing and physical consumer markets. Megalodon, Monster Jam’s licensed promoter at Las Vegas took the lead. “Life Finds a Way” is the classic quote of Jurassic Park and a promotional banner at the main entrance of Las Vegas Licensing Expo. Appeared on the scene, accidentally appropriate scene. However, the movie